Wednesday, 31 August 2011

Re: [creative-radio] Qualcomm partners Sesame Workshop India for radio project

 

Dear all, Hi George,

You write:

"Under the pilot initiative, 10 families have been given Android-based
handsets with a 'Galli Galli Sim Sim' application, using which the members
can access the educational content from Sesame," Sesame Workshop India
Trust Managing Trustee Sashwati Banerjee said

What about air time? Wouldn't the families have to pay for the minutes they use on the phone listening to the programme? Does the app make the use free?

While naturally a brilliant technical feature and opportunity, I always wonder for whom these possibilities are really real?

Best,

- birgitte

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Birgitte Jallov
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Tel: +45.56 49 83 48
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Consider the environment. Please don't print this e-mail unless you really need to.

From: media@web.net
Sent: Wednesday, August 31, 2011 2:30 AM
To: L- Indian_Online_Media_Forum
Subject: [creative-radio] Qualcomm partners Sesame Workshop India for radio project

NEW DELHI: Mobile chip maker Qualcomm today said it has partnered with
Sesame Workshop India to provide educational experiences to children of
migrant populations in Gurgaon through the use of community radio and
mobile phones.

"Under the pilot initiative, 10 families have been given Android-based
handsets with a 'Galli Galli Sim Sim' application, using which the members
can access the educational content from Sesame," Sesame Workshop India
Trust Managing Trustee Sashwati Banerjee said.

Also, there would be a broadcast on community radio 'Gurgaon ki Awaaz',
which can be accessed by these families through their handsets itself, she
added.

Started in the 1960s, Sesame Street is an American children's television
series, which uses Muppets, animation, short films, and cultural
references to deliver educational content. The concept is now available in
over 140 countries and is available as 'Galli Galli Sim Sim' in India.

via
http://economictimes.indiatimes.com/tech/ites/qualcomm-partners-sesame-workshop-india-for-radio-project/articleshow/9800561.cms

[Non-text portions of this message have been removed]

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