Thursday 20 August 2009

[creative-radio] "...How many own your name as a domain name? ... Your online presence ..."

 

"...How many own your name as a domain name? ... Your online presence
should show who you are, your interests and background, and showcase your
best professional work. ..."

The Need to Develop Their Personal Brand

http://www.pbs.org/mediashift/2009/08/journalism-students-need-to-develop-their-personal-brand231.html

[excerpt]

As a journalism professor, I have found there is one thing guaranteed to
set off a flurry of frenzied activity in the classroom. It has nothing to
do with exams or story deadlines. Rather, it is prompted by a simple
question to students: How many own your name as a domain name?

This seemingly innocuous question acts as a trigger, sending students
online to see if someone else with the same name has snatched up the web
address. A lesson on online research methods turns into "how to buy a
domain name," or more often, "what do I do if someone else has my domain
name?"

This is no trivial matter. Having a website that reflects your
professional identity is your digital calling card. Your online presence
should show who you are, your interests and background, and showcase your
best professional work. Or to put it another way, your personal brand as a
journalist.

In the journalism of today, the personal brand is becoming increasingly
central to the prospects of a young person starting out on a life of
reporting. So it is important for students at journalism school, and those
starting in the fall, to develop the professional brand that will set them
apart come graduation.

Some reporters may bristle at the idea of thinking of themselves as a
brand, considering it the equivalent of selling out. This overlooks the
fact that a journalist's identity has always been a part of the job,
otherwise why have bylines?

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[creative-radio] SFCG Radio for Peacebuilding Africa - call for entries

 

Search for Common Ground's Radio for Peacebuilding Africa project is calling for entries for the Radio for Peacebuilding Africa Awards 2009. The deadline is September 30, 2009. Please see below for more details or attached in French:

Radio for Peacebuilding Africa Awards 2009
www.radiopeaceafrica.org<http://www.radiopeaceafrica.org>
Call for Entries
The Radio for Peacebuilding Africa Awards 2009 seeks to recognise the best radio programmes that contribute to peace in Africa.
The awards celebrate radio programmes which reduce tensions in groups and communities, which enhance and give value to shared interests, which break down listener stereotypes, and/or which provide positive role models.
Three prizes will be awarded in each category in November 2009. The first prize is 250 euros, in each category, while the second in each category is 100 euros each and the third 50 euros.
There are five categories in the Radio for Peacebuilding Africa Awards 2009:

* Radio for Peacebuilding Africa Community Radio Award
* Radio for Peacebuilding Gender Award
* Radio for Peacebuilding Africa Children's Award
* Radio for Peacebuilding Africa Youth Award
* Radio for Peacebuilding Africa Special Award
Our jury members are:

* Kidi Bebey, ex-editor in chief of 'Planète Jeunes' and later presenter of 'Reines d'Afrique' on Radio France International
* Solomon Mugera, head of BBC World Service Swahili service
* Marie-Soleil Frère, senior researcher at the Belgian Free University (ULB) and special advisor to Panos Paris
* Bernard Chenuaud, training manager at 'Talent+', Radio France International
For more information and to apply please visit our website: http://radiopeaceawards.org/en/index.htm

For further information, please contact:
Catherine Joppart or Claudia Simoes
Coordinator/Radio for Peacebuilding Africa
Email: radiopeaceafrica@sfcg.be<mailto:radiopeaceafrica@sfcg.be>

--
Catherine Joppart
Independent Consultant - Media and Development
Coordinator - Radio for Peacebuilding, Africa
www.radiopeaceafrica.org<http://www.radiopeaceafrica.org>
Mob: +32 479 421 188
Email: cjoppart@gmail.com<mailto:cjoppart@gmail.com>
Skype: catherinejoppart

[Non-text portions of this message have been removed]

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George Lessard http://mediamentor.ca

Make a donation via PayPal:
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Creative-Radio is an independent forum for people active in or interested in the use of radio in development, in particular promoting public health, improved education, protection of the environment, improved livelihoods, good governance and conflict mitigation. Since it started in 1996, Creative-Radio has been in the forefront of radio's resurgence as a tool for social change and peace-building, and it helps promote best practice in these areas.

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This work is licensed under a
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